How important is to find the best domain name?

One of the most crucial requirements for establishing a successful web presence is the domain. It is what visitors will mark first when they chance upon your site and what they will identify you with. The domain should be easy to remember, but should also be something that informs your web site's visitors what the site is about.

Generic Top-Level Domains (gTLDs)

A domain name as a rule has 2 fragments - a Top-Level Domain (TLD) and a Second-Level Domain (SLD). If you have domain.com, for example, ".com" is the Top-Level Domain Name and "domain" is the SLD. There are a few groups of Top-Level Domains that you should contemplate before you pick the domain name you want. Your selection should rest on the aim of your web site and on its target spectators. Let's analyze the gTLDs, or generic TLDs - these are the most common Top-Level Domain Names meant to designate a specific intention - .com (business establishments), .net (network infrastructures), .biz (firms), .info (informative websites), .org (not-for-profit organizations), .mobi (handheld devices), .asia (the Asia Pacific region), .name (persons or relatives), .pro (specific professions), and so on. As you can perceive, these Top-Level Domain Names encompass most realms of life, so you should settle on the one that would describe the purpose of your website best. There is no limitation as to who can register such domain names, but some of them involve extra requirements to ascertain that you are eligible to keep such a Top-Level Domain (.mobi and .pro, for instance).

Country-code Top-Level Domains (ccTLDs)

The ccTLDs, or country-code Top-Level Domain Names, are country-specific TLDs. Each country has its own ccTLD. Opting for such a domain is good if your target group of site visitors is from a particular country. Many individuals would elect to purchase commodities or services from a local website, and if your target is Canada, for instance, picking a .ca Top-Level Domain Name could boost the visits to your web page.

Domain Forwarding

You can register different TLDs, which can send your website's visitors to a given site such as domain.com, for instance. This would raise the traffic and reduce the risk of somebody pinching your visitors by registering the same Second-Level Domain with another Top-Level Domain - if you are not using a trademark.

Name Servers (NSs)

Each TLD has domain name records. The name server records (NS records, a.k.a. DNS records) indicate where the domain name is hosted, i.e. they point to the hosting firm whose name servers (NSs, a.k.a. DNSs) it is using at the moment. You can alter the DNSs of your domain at any time. You can have your domain registered with one firm and get the hosting service itself from another. Therefore, if you register your domain name and encounter decent website hosting plans somewhere else later, you can point your domain name to the present provider's DNSs instantly.

Domain Name Server Records (NS Records)

On the whole, as long as your domain name uses a given set of DNSs, all its domain name records will direct to the same web site hosting supplier. Some site hosting vendors, though, permit you to edit specific domain records, among them the A records and the MX records of your domain. The A record is an IP address, which reveals on which web server your web site is situated, whereas the MX records disclose which hosting server handles the mail address accounts associated with your domain name. For example, if you engage a new site designer and he build an .ASP site that will be hosted on his private Windows server, you may wish to change just the IP address (the A record) but not the MX records of your domain name. So, www.domain.com will point to the Windows server, but your e-mailbox accounts or any sub-domain names such as forum.domain.com or shop.domain.com will still be in your present Linux web site hosting account. The .ASP environment is devised by Microsoft and calls for a Windows hosting server, even though a Linux web server would be way more stable.

Cut-Price Domains Brought by 'Exclusive Hosting'

Just a number of web hosting vendors enable you to modify specific DNS records and very often this an additional paid service. With Exclusive Hosting , you get an immense selection of Top-Level Domains to select from and you can edit all DNS records or redirect the domain names using a forwarding tool at no extra charge. Therefore, 'Exclusive Hosting' would be your finest pick when it comes to administering your domain and to building a successful presence on the World Wide Web.